Types of Information We May Collect
The following provides the type of information that we may collect on our own behalf: Demographic Information:
We may collect personal information such as your location. The purpose for collection and use of this data is that we have a work need to understand our users and provide tailored services. Account Registration:
We may collect your name and contact information when you create an account. We may also collect information relating to the actions that you perform while logged into your account. The purpose for collection and use of this data is that we have a work need to provide account related functionalities to our users. Accounts can be used for easy checkout and to save your preferences and transaction history. Client Information:
We may collect contact information such as name, e-mail, address and/or phone of our work clients and their employees with whom we may interact. The purposes for collection and use of this data is that we have a work need to make our website operate efficiently and to provide our work clients with ability to save preferences such as login and preferred language. E-mail Interconnectivity:
If you receive e-mail from us, we use certain tools to capture data related to when you open our message, click on any links or banners it contains and make purchases. The purpose for collection and use of this data is that we have a work need to understand how you interact with our communications to you. Feedback/Support:
If you provide us feedback or contact us for support we may collect your name and e-mail address, as well as any other content that you send to us, to reply. The purpose for collection and use of this data is that we have a work need to receive and act upon your feedback or issues. Mailing List:
If you sign up for one of our mailing lists we collect your e-mail address or postal address. The purpose of collection and use of this data is that we have a work need to share information about our products or services. Partner Promotion:
We collect information that you may choose to provide as part of a co-branded promotion with another company. The purpose of collection and use of this data is that we have a work need to fulfill our promotions. Surveys:
When you choose to participate in a sweepstakes or contest, we collect information about you, which includes contact information to notify you if you are selected. The purpose of collection and use of this data is that we have a work need to operate the contest or sweepstakes. In some contexts, we are also required by law to collect information about those that enter our sweepstakes, and we have a work interest in complying with those laws. Mobile Devices:
We may collect information from your mobile device such as unique identifying information broadcast from your device when visiting one of our websites. The purposes of collection and use of this data are that we have a work need to identify unique visitors and understand how users interact with us on their mobile devices. Website interactions:
We use technology to discover how you interact with our website (e.g., session replay). This may include which links you click on, or information that you type into our online forms. This may also include information about your device or browser. The purposes of collection and use of this data are that we have a work need to understand how you interact with our website to better improve it, and to understand your preferences and interests in order to select offerings that you might find most useful. We also have a work need to detect and prevent fraud. Cookies:
We also participate in behavior-based advertising, which means that technology (e.g., a cookie) is used to collect information about your use of our websites to provide advertising about products and services tailored to your interests on our website, or on other websites. The purposes for collection and use of this data are that we have a work need to engage in behavior-based advertising and capture website analytics.Cross-Device Tracking:
We and our service providers may collect and store information about users’ interactions with unaffiliated websites and applications that use our technologies, including cookies and similar tracking technologies. This allows us to infer the presence of a common user or household behind multiple devices or browsers, for instance, and then link those browsers and devices into a device graph. The purposes for collection and use of this data are that we have a work need to understand our users’ use of our sites across devices in order to allow users to use our services on one device and pick up seamlessly where they left off on another device. We also have a work need to provide personalized advertising on each device that is inferred from the browsing patterns on all of the devices.Web logs:
We may collect information, including your browser type, operating system, Internet Protocol (IP) address (a number that is automatically assigned to a computer when the Internet is used), domain name, click-activity, referring website, and/or a date/time stamp for visitors. The purpose for collection and use of this data is that we have a work need to monitor our networks and the visitors to our websites. Among other things, it helps us understand which of our services is the most popular.
In addition to the information that we collect from you directly, we may also receive information about you from other sources, including third parties, work partners, our affiliates, or publicly available sources. When we receive or processes personal information on behalf of one of our clients, the client generally determines what information we receive, our purpose in processing the information, and how we will use the information.
Data Analytics: We use certain web analytics services, including third-party services such as Google Analytics, to help us understand and analyze how visitors use the site. We may receive reports based on the use of these technologies on both an individual and aggregated basis. These analytics services, including third-party services such as Google Analytics, also use this information to place advertisements for our products on other websites that you visit after your use of the Site. These advertisements may be based on the pages you visited during your use of the Site.
Who do we share your information with
We may also use a number of carefully selected third parties to supply us with products and services, such as legal advice. We will only share your information with these suppliers where it is necessary for them to provide us with the services we need. We do not share your information with third parties for marketing purposes.
Your information will never be shared, given, or sold to a third party without your express consent. However, the college may release personal information when we believe that such release is reasonably necessary to comply with law, enforce or apply the terms of any of our user agreements, or protect the rights, property, or safety of college staff, faculty, students, applicants or alumni.What we do with the gathered information
We use this information to understand your needs and provide you with better service. In particular, for the following reasons:
How do we protect personal information
- To answer a question you have asked;
- To provide you with the information or service you have requested (e.g., newsletter);
- For internal record keeping;
- To improve our services, including performance and functionality of the website;
- To periodically send promotional emails about College programs, events, or other information we think you may find interesting, using the email address you have provided; and
- From time to time, we may also use your information to contact you for market research purposes.
No method of transmission over the Internet, or method of electronic storage, is fully secure. While we use reasonable efforts to protect your personal information from unauthorized access, use, or disclosure, we cannot guarantee the security of your personal information. If we are required by law to inform you of a breach to your personal information we may notify you electronically, in writing, or by telephone, if permitted to do so by law. Some of our websites permit you to create an account. When you do, you will be prompted to create a password. You are responsible for maintaining the confidentiality of your password, and you are responsible for any access to or use of your account by someone else that has obtained your password, whether or not such access or use has been authorized by you. You should notify us of any unauthorized use of your password or account. We are committed to ensuring that your information is secure. In order to prevent unauthorized access or disclosure, we have put in place industry standard physical, electronic, and managerial procedures to safeguard and secure the information we collect online.Commitment towards Data Security:
Whenever possible, our websites default to secure connections, meaning the data you transmit to us is encrypted. To know if you are using a secure connection, check the page URL for “https://” The “s” means “secure.” The college strives to put in place appropriate physical, electronic and managerial safeguards to ensure the privacy and security of the data we collect online. We are committed to preventing unauthorized access, maintaining the accuracy of our data, and ensuring it is used ethically and legally.
Retention and Destruction of Your Information: Your information will be retained by the college in accordance with applicable state and federal laws, and the applicable retention periods in the College’s Records Management policy. Your information will be destroyed upon your request unless applicable law requires destruction after the expiration of an applicable retention period. The manner of destruction shall be appropriate to preserve and ensure the confidentiality of your information given the level of sensitivity, value and criticality to the College.
You have the right to request access to, a copy of, rectification, restriction in the use of, or erasure of your information in accordance with all applicable laws. The erasure of your information shall be subject to the retention periods of applicable federal and state laws and regulations. If you have provided consent to the use of your information, you have the right to withdraw consent without affecting the lawfulness of the College’s use of the information prior to receipt of your request. If you feel the College has not complied with applicable laws regulating such information, you have the right to file a complaint with the appropriate supervisory authority.
How do we control your personal information